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	<title>OBVIOUS Magazine — Because Life Isn&#039;t &#187; Aesthetics</title>
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	<link>http://www.obviousmag.com</link>
	<description>:::::Coed Fashion &#124; Lifestyle Magazine</description>
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		<title>Mineral Movement: Rita Patel</title>
		<link>http://www.obviousmag.com/mineral-movement-rita-patel/</link>
		<comments>http://www.obviousmag.com/mineral-movement-rita-patel/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 06:00:37 +0000</pubDate>
		<dc:creator>Jen Prudhome</dc:creator>
				<category><![CDATA[OBVIOUS Beauty]]></category>
		<category><![CDATA[OBVIOUS BEAUTY]]></category>
		<category><![CDATA[WOMEN]]></category>

		<guid isPermaLink="false">http://www.obviousmag.com/?p=1857</guid>
		<description><![CDATA[MiA BelleZZa Founder, Rita Patel, speaks on making new waves in the mineral cosmetics market.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1886" title="MiA BelleZZa - Rita Patel" src="http://www.obviousmag.com/wp-content/uploads/2012/01/MiA-BelleZZa-Rita-Patel-Headshot.jpeg" alt="" width="240" height="305" />Rita Patel founded mineral cosmetic collection MiA BelleZZa a year ago in an effort to provide a line of mineral makeup that naturally blends to the wearer’s skin tone, is hypoallergenic, and offers a wide array of intense pigments. The products contain a combination of minerals including titanium dioxide, zinc oxides, and iron oxides. MiA BelleZZa, which translates to my beauty in Italian, is symbolic of new wave developments in the mineral makeup market.</p>
<p>“With MiA BelleZZa everyone can create their own beauty. I wanted to create something that was more of an Italian luxury line and in the mid-price range.”</p>
<p>Rita cites her teenage years as the starting place for her desire to develop the MiA BelleZZa mineral makeup collection. She was born in England, moved to the United States and discovered her interest in the cosmetics industry while in high school. There was not a day where Rita did not wear cosmetics, further stating that she was raised to step out in public wearing no less than eyeliner and lip gloss.<span id="more-1857"></span></p>
<p>“Instead of studying at the library I would pick up GLAMOUR Magazine and just admire the new looks and colors, started experimenting, and realized I had a passion for cosmetics.”</p>
<p>Having sensitive skin, mineral makeup became Rita’s cosmetic venture of choice and her Hindu background broadened the importance of color options within her own collection.</p>
<p>&nbsp;</p>
<hr />
<p><strong>Jen Prudhome:</strong> What distinguishes MiA BelleZZa from other mineral makeup products in the beauty industry?</p>
<p><strong>Rita Patel:</strong> I’ve seen a lot of the mineral concepts out there, their available colors, and how they were [manufactured] in loose packaging. They were tedious to apply and the available colors didn’t seem to match my medium, olive skin tone. I thought to myself, let me create a line. I wanted to develop color options along the lines of MAC Cosmetics. I find the available minerals very boring and in loose colors. Thus, there are no loose powders in my collection; powders will simply sit on the skin and do not look natural. My liquid minerals will sink in and blend with the skin tone. It produces a healthy glow. That’s what we create with my manufacturer, press minerals and liquid foundations that fit better with the skin.</p>
<hr />
<p><strong>JP:</strong> What about your products, specifically, makes them hypoallergenic?</p>
<p><strong>RP:</strong> MiA BelleZZa minerals are made of natural pigments, thus, a lessened chance of an allergic reaction. My minerals are fragrance, dye, wax, oil, and peraben free; they’re in more of a natural state.  Most of the reactions to major mineral makeup lines are due to the dyes used in the products, specifically a red dye in the powders that create that sensitivity. On the MiA BelleZZa website, each product lists what it is free of in the description so that consumers are informed of the ingredients as well as the benefits. A majority of my items are all dye free.</p>

<a href='http://www.obviousmag.com/mineral-movement-rita-patel/mia-bellezza-rita-patel-headshot/' title='MiA BelleZZa - Rita Patel'><img width="125" height="125" src="http://www.obviousmag.com/wp-content/uploads/2012/01/MiA-BelleZZa-Rita-Patel-Headshot-150x150.jpg" class="attachment-thumbnail" alt="MiA BelleZZa - Rita Patel" title="MiA BelleZZa - Rita Patel" /></a>
<a href='http://www.obviousmag.com/mineral-movement-rita-patel/mia-bellezza-campaigne-photos-001/' title='MiA BelleZZa Campaigne Photos 001'><img width="125" height="125" src="http://www.obviousmag.com/wp-content/uploads/2012/01/MiA-BelleZZa-Campaigne-Photos-001-150x150.jpg" class="attachment-thumbnail" alt="MiA BelleZZa Campaigne Photos 001" title="MiA BelleZZa Campaigne Photos 001" /></a>
<a href='http://www.obviousmag.com/mineral-movement-rita-patel/mia-bellezza-campaigne-photos-012/' title='MiA BelleZZa Campaigne Photos 012'><img width="125" height="125" src="http://www.obviousmag.com/wp-content/uploads/2012/01/MiA-BelleZZa-Campaigne-Photos-012-150x150.jpg" class="attachment-thumbnail" alt="MiA BelleZZa Campaigne Photos 012" title="MiA BelleZZa Campaigne Photos 012" /></a>
<a href='http://www.obviousmag.com/mineral-movement-rita-patel/mia-bellezza-campaigne-photos-017/' title='MiA BelleZZa Campaigne Photos 017'><img width="125" height="125" src="http://www.obviousmag.com/wp-content/uploads/2012/01/MiA-BelleZZa-Campaigne-Photos-017-150x150.jpg" class="attachment-thumbnail" alt="MiA BelleZZa Campaigne Photos 017" title="MiA BelleZZa Campaigne Photos 017" /></a>
<a href='http://www.obviousmag.com/mineral-movement-rita-patel/mia-bellezza-campaigne-photos-023/' title='MiA BelleZZa Campaigne Photos 023'><img width="125" height="125" src="http://www.obviousmag.com/wp-content/uploads/2012/01/MiA-BelleZZa-Campaigne-Photos-023-150x150.jpg" class="attachment-thumbnail" alt="MiA BelleZZa Campaigne Photos 023" title="MiA BelleZZa Campaigne Photos 023" /></a>

<hr />
<p>JP: What are some of MiA BelleZZa’s most sought after products?</p>
<p>RP: The Mineral Illuminator, correcting powder, and our primers.</p>
<h4>Mineral Illuminator.</h4>
<p>As people get older, they find ways to fight aging and face wrinkles or dark circles. Typical concealers set into wrinkles and cakes onto the eyes. I created a liquid form, Mineral Illuminator that takes away focus from darkness around the eyes and illuminates the eye area with light diffusers.</p>
<h4>Mineral Primers.</h4>
<p>We have two types of primers with SPF (Sun Protection Factor), one for oily skin and one for normal skin. Controls oils all day long and make the face look fresh from day to night.</p>
<h4>Correcting Powder.</h4>
<p>A lot of people don’t use foundation but want the look of foundation. So, I recommend them using the primer and then brush our corrector on and it will have the appearance of foundation. They won’t have to worry about the color shades not matching in addition to its quick and easy application.</p>
<hr />
<p><strong>Source:</strong> For more information regarding Mia BelleZZa products please visit <a href="http://miabellezza.com/">http://miabellezza.com</a>.</p>
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		<title>The Heist</title>
		<link>http://www.obviousmag.com/the-heist/</link>
		<comments>http://www.obviousmag.com/the-heist/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 05:09:11 +0000</pubDate>
		<dc:creator>Jerris Madison</dc:creator>
				<category><![CDATA[Editorials]]></category>
		<category><![CDATA[OBVIOUS Beauty]]></category>
		<category><![CDATA[Accessories]]></category>
		<category><![CDATA[Beauty]]></category>
		<category><![CDATA[EDITORIALS]]></category>
		<category><![CDATA[WOMEN]]></category>

		<guid isPermaLink="false">http://www.obviousmag.com/?p=1855</guid>
		<description><![CDATA[Darrell Walden takes the mystery out of finding the right jewelry for the right occasion. Simplicity is sexy.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1925" title="THE HEIST" src="http://www.obviousmag.com/wp-content/uploads/2012/01/THE-HEIST.jpg" alt="" width="625" height="425" /></p>
<p><strong>Darrell Walden takes the mystery out of finding the right jewelry for the right occasion. Simplicity is sexy.<span id="more-1855"></span></strong>Photographer | Grooming <strong>  Jerris Madison<br />
</strong>Fashion Editor<strong>  Douglas Hickman, Jr.<br />
</strong>Fashion Asst<strong>  Resean Tate<br />
</strong>Model<strong>  Darrell Walden for Re:Quest</strong></p>
<p>Necklace <strong>Circa Sixty Three</strong><br />
Bracelet <strong>Stephen Dweck</strong><br />
Ring <strong>Larucci</strong></p>
<hr />
<p><img class="alignnone size-full wp-image-1926" title="THE HEIST " src="http://www.obviousmag.com/wp-content/uploads/2012/01/THE-HEIST-2.jpg" alt="" width="625" height="425" /></p>
<p>Necklaces <strong>TopShop</strong> and <strong>Stephen Dweck</strong><br />
Cuff <strong>Larucci</strong><br />
Rings On Left, <strong>Stephen Dweck, Two on Right, Circa Sixty Three</strong></p>
<p><strong>RIGHT</strong><br />
Necklaces <strong>Natosha A. Gayle</strong></p>
<hr />
<p><img class="alignnone size-full wp-image-1927" title="THE HEIST " src="http://www.obviousmag.com/wp-content/uploads/2012/01/THE-HEIST-3.jpg" alt="" width="625" height="425" /></p>
<p>Rings L-R <strong>Larucci, Circa Sixty Three, (2) Stephen Dweck, Circa Sixty Three</strong></p>
<p><strong>RIGHT</strong><br />
Necklaces <strong>Swarovski</strong></p>
<hr />
<p><img class="alignnone size-full wp-image-1928" title="THE HEIST" src="http://www.obviousmag.com/wp-content/uploads/2012/01/THE-HEIST-4.jpg" alt="" width="625" height="425" /></p>
<p>Necklaces <strong>Natosha A. Gayle</strong> and <strong>Urban Renewal</strong><br />
Bracelets <strong>Swarovski</strong> and <strong>Urban Renewal</strong></p>
<hr />
<p><img class="alignnone size-full wp-image-1929" title="THE HEIST " src="http://www.obviousmag.com/wp-content/uploads/2012/01/THE-HEIST-5.jpg" alt="" width="625" height="425" /></p>
<p>Necklace <strong>Larucci</strong><br />
Necklace (in hand) <strong>Larucci</strong><br />
Rings <strong>Circa Sixty Three</strong></p>
<p><strong>RIGHT</strong><br />
Necklaces <strong>Urban Renewal</strong></p>
<hr />
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		<title>Chaz Dean on the Beauty in FNO</title>
		<link>http://www.obviousmag.com/chaz-dean-on-the-beauty-in-fno/</link>
		<comments>http://www.obviousmag.com/chaz-dean-on-the-beauty-in-fno/#comments</comments>
		<pubDate>Sun, 11 Sep 2011 20:30:01 +0000</pubDate>
		<dc:creator>Jen Prudhome</dc:creator>
				<category><![CDATA[OBVIOUS Beauty]]></category>
		<category><![CDATA[OBVIOUS BEAUTY]]></category>
		<category><![CDATA[WOMEN]]></category>

		<guid isPermaLink="false">http://www.obviousmag.com/?p=1457</guid>
		<description><![CDATA[We spotted celebrity hair stylist Chaz Dean at the fabulous luxury and contemporary presentation of fall fashion during Fashion’s Night Out, Los Angeles at the Beverly Center. ]]></description>
			<content:encoded><![CDATA[<div>
<p><em><strong><a href="http://www.obviousmag.com/wp-content/uploads/2012/01/chaz-dean-beauty_.jpg"><img class="alignleft size-full wp-image-1458" title="chaz-dean-beauty_" src="http://www.obviousmag.com/wp-content/uploads/2012/01/chaz-dean-beauty_.jpg" alt="" width="260" height="189" /></a>We spotted celebrity hair stylist Chaz Dean at the fabulous luxury and contemporary presentation of fall fashion during Fashion’s Night Out, Los Angeles at the Beverly Center. </strong></em></p>
<p>After applauding a parade of models that closed the fashion show, Dean made way backstage where he first thanked the WEN Hair Care® styling team; every stylist was shown immense appreciation for their hard work. Equally important, FNOLA’s opening ceremony featured Dean’s products as the official hair sponsor for the event.</p>
</div>
<p>Filled with contagious enthusiasm and great vibrations, Chaz spoke with us about Beauty in Fashion’s Night Out and how WEN® brought the model’s final looks to life.<span id="more-1457"></span><strong> </strong></p>
<hr />
<h6>Jen Prudhome: What would you say is the importance of Beauty during Fashion’s Night Out?</h6>
<p><strong>Chaz Dean:</strong> It goes hand in hand. You can have the best outfit in the world on, but if the hair and makeup doesn’t feel right, you won’t feel good. One could be the opposite, have great hair and makeup with sweatpants on and still feel sexy. Fashion and beauty work together harmoniously.</p>
<hr />
<h6>JP: What were some of the key WEN Hair Care® products that were used for the event?</h6>
<p><strong>CD:</strong> We created three separate looks for the Luxury and Contemporary show, utilizing the Replenishment Treatment Mist to hydrate and keep moisture in the hair and the Volumizing Treatment Spray for curling.</p>
<hr />
<h6><strong><a href="http://www.obviousmag.com/wp-content/uploads/2012/01/wen-volumizing-c.jpg"><img class="alignleft size-full wp-image-1459" title="wen-volumizing-c" src="http://www.obviousmag.com/wp-content/uploads/2012/01/wen-volumizing-c.jpg" alt="" width="229" height="415" /></a></strong>JP: We loved the Hollywood Glam styling, especially the deep curls.</h6>
<p><strong>CD: </strong>That was the Volumizing Treatment: spray the hair, curl the hair, and smooth it out. Also, a new product we used on our models that will be available in two months was our Finishing Treatment Cream. It’s similar to pomades –a combination of our Re-Moist Hydrating Hair Mask, our Styling Cream and Texture Balm rolled into one. This product gave the model’s hair some mobility, bounce and shine which finalized each of their looks.</p>
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		<title>Conversing with Terrell Mullin</title>
		<link>http://www.obviousmag.com/conversing-with-terrell-mullin/</link>
		<comments>http://www.obviousmag.com/conversing-with-terrell-mullin/#comments</comments>
		<pubDate>Wed, 11 May 2011 20:48:55 +0000</pubDate>
		<dc:creator>Jerris Madison</dc:creator>
				<category><![CDATA[OBVIOUS Beauty]]></category>
		<category><![CDATA[OBVIOUS BEAUTY]]></category>
		<category><![CDATA[WOMEN]]></category>

		<guid isPermaLink="false">http://www.obviousmag.com/?p=1465</guid>
		<description><![CDATA[Super talented celebrity makeup and hair stylist Terrell Mullin talks about his favorite things, advice to women about makeup and his greatest achievement to date.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone  wp-image-1474" title="terrell-mullin_" src="http://www.obviousmag.com/wp-content/uploads/2011/05/terrell-mullin_.jpg" alt="" width="490" height="343" /></p>
<p>Super talented celebrity makeup and hair stylist Terrell Mullin talks about his favorite things, advice to women about makeup and his greatest achievement to date.</p>
<p>Terrell is the key makeup and hairstylist to Eva Marcille (his cousin) and has enhanced beauties Nia Long, Nicole Richie, Portia de Rossi, Niecy Nash, Teyana Taylor, Mary Mary and countless other print models to name a few&#8230;<span id="more-1465"></span></p>
<p>With his extensive print and television background, it won’t be long before Mullin presents the world with his own brand of cosmetics for women and grooming for men. We’re sure it will be just as impressive as his work.</p>
<hr />
<p><img class="alignleft size-full wp-image-1466" title="ipod-touch" src="http://www.obviousmag.com/wp-content/uploads/2012/01/ipod-touch.jpg" alt="" width="339" height="512" /></p>
<h4>5 Favorite Songs in iPod</h4>
<p>- Joy Jones <strong><a href="http://itunes.apple.com/album/over/id319476892?i=319476915&amp;ign-mpt=uo%3D5" target="_blank">‘Over‘</a></strong><br />
- Kimberly Nichole ‘Little Girl New’<br />
- Mary Mary <a href="http://itunes.apple.com/album/sitting-with-me/id422114921?i=422115016&amp;ign-mpt=uo%3D5" target="_blank"><strong>‘Sitting With Me‘</strong></a><br />
- Marvin Gaye <strong><a href="http://itunes.apple.com/album/inner-city-blues/id319360463?i=319360673&amp;ign-mpt=uo%3D5" target="_blank">‘Inner City Blues‘</a></strong><br />
- Aretha Franklin <strong><a href="http://itunes.apple.com/album/youre-all-i-need-to-get-by/id284618098?i=284618190&amp;ign-mpt=uo%3D5" target="_blank">‘You’re All I Need to Get By‘</a></strong></p>
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<h4><strong><img class="alignleft size-full wp-image-1467" title="diana-ross" src="http://www.obviousmag.com/wp-content/uploads/2012/01/diana-ross.jpg" alt="" width="304" height="380" /></strong>Best Makeup in a Movie</h4>
<p>-Diana Ross in Mahogany</p>
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<h4><strong><img class="alignleft size-full wp-image-1468" title="pad-thai" src="http://www.obviousmag.com/wp-content/uploads/2012/01/pad-thai.jpg" alt="" width="300" height="300" /></strong>Favorite Food</h4>
<p>Thai Food</p>
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<h4><strong><img class="alignleft size-full wp-image-1469" title="maybelline-lash" src="http://www.obviousmag.com/wp-content/uploads/2012/01/maybelline-lash.jpg" alt="" width="300" height="357" /></strong>Best Mascara</h4>
<p>Maybelline ‘Great Lash’</p>
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<h4><strong><a href="http://www.obviousmag.com/wp-content/uploads/2012/01/sanjuan-pr.jpg"><img class="alignnone size-full wp-image-1470" title="sanjuan-pr" src="http://www.obviousmag.com/wp-content/uploads/2012/01/sanjuan-pr.jpg" alt="" width="600" height="399" /></a></strong></h4>
<h4>Favorite Getaway</h4>
<p>San Juan, Puerto Rico</p>
<hr />
<h4><strong><img class="alignleft  wp-image-1471" title="nia-long" src="http://www.obviousmag.com/wp-content/uploads/2012/01/nia-long.jpg" alt="" width="363" height="476" /></strong>Greatest Achievement</h4>
<p>My first Essence magazine cover (Nia Long)</p>
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<hr />
<h4>Favorite Photo Shoot Location</h4>
<p>I love a simple studio with a amazing model and photographer…and me of course!</p>
<hr />
<h4>Greatest Advice to Women about Makeup</h4>
<p>Have fun with it. Play more with different shades of lip color and blush that to break your comfort zone.</p>
<hr />
<p><strong><a href="http://www.terrellmullin.com/" target="_blank">www.terrellmullin.com</a></strong></p>
<p>Photo by <strong>Jerris Madison for <a href="http://www.jerrismadison.com/" target="_blank">www.jerrismadison.com</a></strong><br />
Jacket/Shirt: <strong>Zara.</strong> Necklace: <strong>Model’s Own</strong>.</p>
<p>&nbsp;</p>
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		<item>
		<title>Runway Report: Dames in Distress</title>
		<link>http://www.obviousmag.com/runway-report-dames-in-distress/</link>
		<comments>http://www.obviousmag.com/runway-report-dames-in-distress/#comments</comments>
		<pubDate>Sat, 12 Mar 2011 19:08:03 +0000</pubDate>
		<dc:creator>Jen Prudhome</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[OBVIOUS Beauty]]></category>
		<category><![CDATA[BLOG]]></category>
		<category><![CDATA[OBVIOUS BEAUTY]]></category>

		<guid isPermaLink="false">http://www.obviousmag.com/?p=1654</guid>
		<description><![CDATA[Wildly fun trend of makeup and hair mash-up on the runway was ever present during the Spring 2011.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1655" title="runwayreport_" src="http://www.obviousmag.com/wp-content/uploads/2012/01/runwayreport_.jpg" alt="" width="260" height="189" />Wildly fun trend of makeup and hair mash-up on the runway was ever present during the Spring 2011.</p>
<p>This daring look consisted of random brushstroke placement of pigments across the face, hod-podge painted lips, and colorful untamed hair; intended to appear disheveled but is so unusual that its hard to look away&#8230;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><span id="more-1654"></span></p>
<hr />
<p>Pictured: <strong>Backstage at <strong>Yohji Yamamoto Fall 2011</strong>; Vivienne Westwood Fall 2011</strong> <strong></strong></p>
<p><img class="alignnone size-full wp-image-1657" title="yohji-yamamoto" src="http://www.obviousmag.com/wp-content/uploads/2012/01/yohji-yamamoto.jpg" alt="" width="361" height="526" /></p>
<hr />
<p><a href="http://www.obviousmag.com/wp-content/uploads/2012/01/vivienne-westwood.jpg"><img class="alignnone size-full wp-image-1658" title="vivienne-westwood" src="http://www.obviousmag.com/wp-content/uploads/2012/01/vivienne-westwood.jpg" alt="" width="361" height="480" /></a></p>
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		<title>The Grooming Lounge</title>
		<link>http://www.obviousmag.com/the-grooming-lounge/</link>
		<comments>http://www.obviousmag.com/the-grooming-lounge/#comments</comments>
		<pubDate>Tue, 11 Jan 2011 21:40:39 +0000</pubDate>
		<dc:creator>Jen Prudhome</dc:creator>
				<category><![CDATA[Men Aesthetics]]></category>
		<category><![CDATA[MEN]]></category>
		<category><![CDATA[MEN AESTHETICS]]></category>

		<guid isPermaLink="false">http://www.obviousmag.com/?p=1491</guid>
		<description><![CDATA[The Grooming Lounge is the hotspot for men in Washington, D.C.]]></description>
			<content:encoded><![CDATA[<div>
<p><strong><em><img class=" wp-image-1494 alignleft" title="michael-gilman" src="http://www.obviousmag.com/wp-content/uploads/2012/01/michael-gilman.jpg" alt="" width="199" height="276" />Washington D.C is home to some of the most powerful people in the world, and as a result, independent businesses promoting wellness and creating near flawless professional appearances are a cache in the District.</em></strong></p>
<p>One such location is the grooming powerhouse known as the Grooming Lounge, “the country’s premiere destination for fine men’s grooming services and products.” Founder and CEO Michael Gilman launched the Grooming Lounge in 1999 as a modern establishment that combines the best of a barbershop experience with the amenities of a health spa.</p>
</div>
<p>Gilman also reaches the globe by providing expert grooming, business, and marketing commentary on a range of topics with additional contributions made by his Washington D.C. and Virginia staff. In a December entry regarding their use of Lounge, Gilman explains why he avoids the ‘S-Word.’<span id="more-1491"></span></p>
<p>“…We didn’t want Grooming Lounge to function anything like a typical ‘Salon.’  Now, that’s no jab at these establishments, as there are so many who do things the right way and have paved the route for our business.  Instead… we just wanted to do things differently… create a new genre of grooming destinations for men that had no relationship to anything that had come before.” (<strong><a href="http://www.groomingguys.com/" target="_blank">GroomingGuys.com</a></strong>)</p>
<p>Their flagship in Washington D.C. and location at Tyson’s Corner in Virginia offer a wide array of grooming options with an eye-popping menu serving professional attention in the following areas: Hair &amp; Shave, Hands &amp; Feet, Face, Massage, and Hair Removal.</p>
<hr />
<h4>RECOMMENDED SERVICES</h4>
<p><img class="wp-image-1493 alignleft" title="lounge-products" src="http://www.obviousmag.com/wp-content/uploads/2012/01/lounge-products.jpg" alt="" width="350" height="350" /></p>
<p><strong>Hair &amp; Shave:</strong> <strong><em>HAIRCUT</em></strong> – Scalp massage, hot towel for the face and a precision haircut and style.  <strong>$50-60</strong> / HOT LATHER SHAVE – Signature service features steaming towels, foaming lather, a shave with a triple-blade razor and a soothing face massage. <strong>$50</strong></p>
<p><strong>Hands &amp; Feet:</strong> <strong><em>BUSINESS MANICURE</em></strong> – Nails trimmed, cuticles pushed back and a refreshing hand and forearm massage. <strong>$30</strong> / FOOT TREATMENT &#8211; A foot massage, removal of dead skin and a nail trim.  Promotes good circulation.  <strong>$55</strong></p>
<p><strong>Face: <em>CLEANSING FACE TREATMENT</em></strong> – Cleanses and tones the face, leaving skin refreshed, revitalized and looking healthy. <strong>$80</strong></p>
<p><strong>Massage: <em>MASSAGE THERAPY</em></strong> – Deep Tissue, Sports or Swedish. You make the call. (60 Minutes) <strong>$100</strong></p>
<p><strong>For more information regarding the Grooming Lounge and their services, please visit <a href="http://www.groominglounge.com/">www.GroomingLounge.com</a>.</strong></p>
<p><em>(Pictured products: You Need Conditioner, The Best Shampoo, Beard Destroyer Shave Cream, Best For Last Aftershave)</em></p>
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		</item>
		<item>
		<title>Making the Cut</title>
		<link>http://www.obviousmag.com/making-the-cut/</link>
		<comments>http://www.obviousmag.com/making-the-cut/#comments</comments>
		<pubDate>Tue, 11 Jan 2011 21:33:19 +0000</pubDate>
		<dc:creator>Jen Prudhome</dc:creator>
				<category><![CDATA[Men Aesthetics]]></category>
		<category><![CDATA[GROOMING]]></category>
		<category><![CDATA[MEN AESTHETICS]]></category>

		<guid isPermaLink="false">http://www.obviousmag.com/?p=1479</guid>
		<description><![CDATA[When choosing a razor for everyday use, go for the blade with a pristine finish.]]></description>
			<content:encoded><![CDATA[<div>
<h5><strong><a href="http://www.obviousmag.com/wp-content/uploads/2012/01/elsa-peretti-razor-tiffany-co_.jpg"><img class="alignleft size-full wp-image-1480" title="elsa-peretti-razor-tiffany-co_" src="http://www.obviousmag.com/wp-content/uploads/2012/01/elsa-peretti-razor-tiffany-co_.jpg" alt="" width="450" height="260" /></a></strong>Simple razor sharp decisions in your blade choices.</h5>
<p>When choosing a razor for everyday use, go for the blade with a pristine finish. But how do you determine whether or not your pick will lead to the best possible result?</p>
<p>There are several things to consider in discovering the perfect shave.</p>
</div>
<h5>Identify and tackle your personal hygiene.</h5>
<p>Target your greatest area of need. This will likely change based on your routine throughout the day and where on the body you plan to shave. Shave only when the surface of the body is clean and remember to moisturize and prepare the face with shaving gel prior to blade contact&#8230;<span id="more-1479"></span></p>
<h5>Choosing a razor blade: Safety, Electric, or Disposable</h5>
<p>Disposable razors are great for minimal hair growth and minimal shaving. They’re known for being inexpensive with little to no commitment to its use. Toss them after seven uses, once the blade dulls, or at the first sign of rusting. Safety razors have the advantage of disposable blades and a great option for men with sensitive skin. Electric razors are also recommended for shavers with sensitive skin, but much like disposable razors, there’s a chance of leaving behind stubble.</p>
<h5>One Blade versus Multiple.</h5>
<p>While a single blade may leave behind stubble, unnecessary multiples of blades can lead to skin irritation. A sharp blade is a sharp blade and all razors dull over time.  There typically is no reason to shave with more than two or three blades. Keep the razor clean and pat dry to prolong use.</p>
<p><strong>Above:</strong></p>
<h4>Tiffany &amp; Co.</h4>
<p>ELSA PERETTI®RAZOR:<strong>$495</strong></p>
<hr />
<p>For maximum efficiency, a close and clean shave, the OBVIOUS Magazine Men’s Aesthetics pick is, THE SAFETY.</p>
<p><img class="alignnone size-full wp-image-1481" title="edwin-jagger-chatsworth-classic-razor" src="http://www.obviousmag.com/wp-content/uploads/2012/01/edwin-jagger-chatsworth-classic-razor.jpg" alt="" width="600" height="507" /></p>
<h4>Edwin Jagger Chatsworth Classic Double-Edge Razor</h4>
<p>Ebony:<strong>$80</strong></p>
<hr />
<h4><strong><a href="http://www.obviousmag.com/wp-content/uploads/2012/01/muehle-comb-traditional-razor.jpg"><img class="alignleft size-medium wp-image-1482" title="muehle-comb-traditional-razor" src="http://www.obviousmag.com/wp-content/uploads/2012/01/muehle-comb-traditional-razor-300x225.jpg" alt="" width="300" height="225" /></a></strong>Muhle Open Comb Double Edge Safety Razor</h4>
<p>Black Resin:<strong>$60</strong></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<hr />
<h4><strong><img class="alignnone size-full wp-image-1483" title="joris-palladium-plated-open-comb-razor" src="http://www.obviousmag.com/wp-content/uploads/2012/01/joris-palladium-plated-open-comb-razor.jpg" alt="" width="600" height="483" /></strong></h4>
<h4>Joris</h4>
<p>Palladium Plated Classic Double-Edge Razor:<strong>$166</strong></p>
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