Obvious Magazine - Political Issue

Printed Version available March/April 2009. Print Media advertising rates available December 2008.

32% Male / 68% Female
Median Age: 35.4
71% Ages 18-49
71% Ages 25-52
Average HHI: $51,811
Source: Questionnaire Submissions, December 2007-July 2008

Advertising inquiry? Please fill out form to the right and someone will contact you promptly.

Online Media

Obvious Magazine develops custom-tailored marketing programs for our advertisers to help them achieve a variety of business goals including product positioning, product branding, direct sales, employee recruitment and research. Your marketing programs can include a variety of elements including, channel sponsorships, event sponsorships, big boxes, member special e-mail, newsletter sponsorships, skyscrapers, banners, and rich media.

· Big Box

· Dedicated E-mail

· Newsletter Sponsor

· Skyscraper

· Leaderboard

· Rich Media

· Text Links

· Sponsorship

Big Box

Benefits

• Visible -- Large size allows for a variety of creative options
• Displayed within the center of the page
• Ideal format for Flash and animated ads

Specifications

• Dimensions -300x250 or 250x250
• Weight Limits - no greater than 20k (.gif/.jpg) or 45k (flash)
• Animation - 3 loops, 20 second maximum
• Formats - GIF, GIF89a, JPEG, HTML, animated GIF, Java, Java script, multimedia formats

E-mail Newsletter

Sponsorship

E-mail advertising is a very fast and effective way to reach the Obvious Magazine online community.

Benefits

• Action-oriented -- response rates and conversions are typically higher than banners.

Specifications

• the Obvious Newsletter - 280 Characters (30 words) + URL Hot Link + 300x250 (20k)+ 88x31 (static 3k)
• the Obvious Newsletter Newsletter - 280 Characters (30 words) + URL Hot Link+ 468x60 banner (12k)

Available Placements

• the OBVIOUS Newsletter

Skyscraper

Benefits

• Visible -- Large size allows for a variety of creative options. Starts above the fold and runs to below the fold.
• Ideal size for Flash and animated ads.

Specifications

• Dimensions -160x600 or 120x600
• Weight Limits - no greater than 15k (.gif/.jpg) or 40k (flash)
• Animation - 3 loops, 20 second maximum
• Formats - GIF, GIF89a, JPEG, HTML, animated GIF, Java, Java script, multimedia formats

Leaderboard

Benefits

• Reach -- your banners can be displayed across our entire network of sites.
• Targeted -- you can target ads based on location and other options.
• Effective -- a large ad great for branding, awareness and lead generation. Ideal format for Flash and animated ads.

Specifications

• Dimensions - 728x90
• Weight Limits - no greater than 15k (.gif/.jpg) or 30k (flash)
• Animation - 3 loops, 20 second maximum
• Formats - GIF, GIF89a, JPEG, HTML, animated GIF, Java, Java script, multimedia formats

Text Links

Text link advertisements appear on specific pages of the Obviousmag.com Web site. The benefit of text links on our Web sites is that they offer advertisers a unique opportunity to own a specific section of a site.

Benefits

• When purchased with a Banner campaign, the text link serves as an anchor to reinforce your brand message.
• Persistent and consistent position makes it easy for users to find.

Specifications

• Homepage - Enter chat. 6 Placements below the video button - Up to 45 characters.
• Travel. Text link in left navigation bar. Company name up to 15 characters.
• Content. Text link under section main features. Up to 20 characters.